The internet
may well be more important to writers than Johannes Gutenberg’s invention of
printing moveable type in the fourteenth century, suddenly, writers aren’t
dependent on publishers; they can be their own publishers instantly. With the
invention of the internet, most writers are now creating their own
self-publishing websites which makes it easier and faster to publish their own
books without having to go through the stress of choosing a publisher to help
with the process, here are reasons why most writers have decided to go rogue
and create their own self-publishing websites.
SELF-PUBLISHING
BECOMES EASY
Canny
writers have always self-published because they know that when they produce and
sell their own books, they keep all the profits. Contrast this with what
happens if you get a publisher: if you’ve sold a book to a major publisher, you
know that while someone’s making money on your book, it’s not you.
But the
internet means that the major obstacle which stands in the way of writers
publishing and selling their own work- upfront costs- no longer exists. Today,
if you get an idea for an e-book or a brief report, you can write it and sell
it, at no cost at all.
PUBLICATION
SPEED
Self-published
books go through a much quicker process than that of a traditional publishing
house, traditional publishers usually have specific schedules setting out a
plan of how many books they’ll bring out and when, of course, if an author also
wants to publish their book in an e-book format to be available online on major
sites like Amazon, this will mean a quicker publication. Thanks to the
internet, the process is fast, efficient and extremely effective.
CHOICE OF
MARKETING
When a
writer creates a self-publishing website, it makes it easier to determine the
marketing style, a writer can choose how they want their books to be marketed
in order to reach their intended audience. Whether they plan to market it
themselves or take up the services of the company who helps them self-publish
their books, a writer always need a well-structured marketing plan.
CONTROL
Most writers
enjoy the benefit of being in control of the whole self-publishing process, by
self-publishing a writer will remain in control of the publishing process from
the design of the book to the distribution to the marketing and promotion, a
writer will control the production aspects including what it will look like,
what formats will be available and how much will be spent on the whole
self-publishing process.
Besides the
control issues, a writer prefers to self-publish a book for other benefits
listed below:
· To maintain direct control of the
customers list.
· To market to a particular, small
demographic of readers
· Every writer is interested in every
aspect associated with his or her book. That is why many writers want to try
the publishing business and get the book into the market.
· Many writers prefer to publish their
books on their own
